Category: Public & Influencer Relations

Purpose: This guide gives an overview of Napier’s Press Release writing process

Purpose: Learn how to get the most from editor briefings

Purpose: This guide gives an overview of Napier’s Press Release Checklists and the importance of their use

Purpose: A Guide for organising virtual press briefings / interviews

Purpose: A Guide for organising trade show press briefings / interviews

Purpose: Provide team members with steps to walk through to successfully prep spokepersons for media interviews

Purpose: Provide team members with steps to walk through to successfully place, track and deliver bylined articles

Purpose: Explain the process of securing product reviews.

Purpose: To help team members pitch and place articles.

Purpose: This process aims to show how an Industry Analyst program can be built and managed

Purpose: Explain how to pitch a press release to journalists to increase likelihood of it being published.

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Purpose: This process explains how to build and manage a comprehensive social media campaign

Purpose: Provide overview of what we do on social media

Purpose: Outline our approach to using social media tools.

Purpose: Provide team members with process for generating case studies

Purpose: A guide for buidling media relations and training clients

Purpose: Use this guide and checklist to ensure you ask the client all the right questions to be able to set up a press tour in any specific regions

Purpose: This guide gives an overview of which documents to use when planning a press tour

Purpose: Purpose This guide gives an overview of what to consider when choosing a venue for a press tour

Purpose: This process explains how to understand and build a campaign targeting industry influencers

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Purpose: Provide overview of PRCA, benefits of membership, FAQ

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Purpose: Provide links to current list for PR writers, content checkers and translators

Purpose: This guide gives an overview of Napier’s Press Release Distribution process

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Purpose: Instructions for team on how to use Vuelio